Aug. 21, 2020

Registrations and submissions are now being accepted for the KOKUYO DESIGN AWARD 2021 contest.

This year’s theme is “POST-NORMAL”. The target designs that we want to receive are for “stationery, furniture and all items generally used in working, learning and living scenes”. As all items generally used in everyday life are included in the target design areas, we are expecting the submission of flexible ideas, not only in stationery and furniture which are the main product categories of KOKUYO.
Here are messages from the judges regarding this year's theme. Please take a look.

The three criteria for judging the entries are whether they “propose new value”, “The design’s level of completion” and have the “feasibility of commercialization”.

The entries will be comprehensively evaluated in terms of the following: being in keeping with this year’s theme of “POST-NORMAL”, proposing a product design with a high level of completion, and showing that feasibility of commercialization has been properly considered.
The following six people will be the judges, the same as last year: Ryosuke Uehara, Masashi Kawamura, Tsuyoshi Tane, Teruhiro Yanagihara, Yoshie Watanabe, and Hidekuni Kuroda (Representative Director of the Board and President of KOKUYO Co., Ltd.).
We are looking forward to seeing what kinds of designs we get this year.
The deadline for entries and design submissions is 12:00 noon (Japan Standard Time) on Monday, October 19.
We are eagerly awaiting your designs.

Our latest news is also regularly posted on social media, so please follow us.

Facebook /
Twitter /
LINE / @kokuyo_da
Instagram /